Greetings From
Heber Valley
We developed a social media campaign during the winter season that captured the seasonal fun of Heber Valley using vintage, postcard-style designs.
Instead of being “just an ad”, we strived to create shareable assets that would look like the kind of thing you would save a background on your computer.
Greetings from Heber Valley // Heber Valley, UT // Vintage Postcard Social Campaign
Choose Your
Adventure
Heber Valley came to us with a specific problem: visitors didn’t understand how many different things there were to do in the valley. The “Choose Your Adventure” campaign was designed to address this need for better communication while staying within the destinations established tone and visual style.
We tested digital ads against each other in online channels to optimize performance and marketing spend.
Choose Your Adventure // Heber Valley, UT // Branding Campaign
Get Into a
State of Play
The “State of Play” campaign was ran as an effort to drive the requesting of itineraries, with different executions tied to a specific type of itinerary.
Video assets and photography were crucial to the campaigns success, and have served as reusable content across multiple channels.
More to
Check Out
Ruby’s Inn at Bryce Canyon
Branding Campaigns // Recovery Campaign Illustrations
Bear Lake Utah-Idaho
Brand Strategy // Visual Identity
Heber Valley Utah
Branding Campaigns
Utah’s Canyon Country
Branding Campaigns // Recovery Campaign Illustrations
Flagstaff Arizona
Website Homepage Animated Video
Tuacahn Amphitheatre
Branding Campaign // On-going Show Campaigns
Visit Dinosaurland Utah
Destination Character Illustration Campaign
Visit Cedar City Utah
Destination Campaign
Discover Davis Utah
Destination Rebrand // Destination Campaign
Discover Bristol Tennessee
COVID-19 Recovery Campaign
Laredo Texas
Destination Rebrand
Madera County California
Destination Character Illustration Campaign
Bryce Canyon
Social Campaign // Recovery Campaign
Case
Studies
Meanwhile, browse some of our awesome partners’ projects.